LEGO
Email design
Over the last few years, I've worked on a wide range of email campaigns, from Botanicals and Formula 1 to Christmas, seasonal launches and product releases. I enjoy the challenge of making each campaign feel different while keeping everything consistent with the brand.
Over the last few years, I've worked on a wide range of email campaigns, from Botanicals and Formula 1 to Christmas, seasonal launches and product releases. I enjoy the challenge of making each campaign feel different while keeping everything consistent with the brand.
Client: LEGO
Agency: VCCP
Role: Senior Designer
Tools: Figma, Illustrator, Photoshop and After Effects
Agency: VCCP
Role: Senior Designer
Tools: Figma, Illustrator, Photoshop and After Effects
One of my favourite parts of the process is creating animated headers and hero banners. Whether it's bringing products to life with subtle movement or adding a festive feel to a Christmas campaign, I like using animation to catch people's attention as soon as they open an email. It's those small details that can make a campaign feel more engaging and memorable.
Below sample of two years' worth of Christmas campaigns, including promotional emails, animated headers, hero assets, and direct mail (DM) pieces:
